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Showing posts with the label Exponential '09 Conference day one--afternoon--the Big Idea
"The Big Idea" session with Dave Ferguson (who has a Zondervan book on this). People are on idea overload. Ideas hit us every moment. The idea has to stick to make a difference. We want something to stick with people when they go to church. But people get multiple ideas. One might be the quote on the church sign, one from the bulletin, one from the worship leader, etc. There might be at least 20 competing ideas in just one trip to church...and more with children and teens along. The "cancel" effect means that multiple messages can cancel each other out. 1. More information can equal less clarity. Give people a single idea. 2. More information often equals less action. One BIG IDEA equals more clarity and more action. The Goal of The BIG IDEA is a community of transformation not just information. Concentrate on one BIG IDEA each week for adults, children, and youth...geared for each age level. They plan one year ahead and brainstorm and plan series. Not a...